How Do I Help My Clients Look Relaxed and Happy in Their Photos? | Photography Tips for Natural, Joyful Portraits
- HStudio Geelong
- May 27, 2020
- 3 min read
Updated: May 25, 2025
Many of my clients frequently mention that they don't consider themselves photogenic or that they feel uneasy in front of the camera. This is quite common. Even I, who am accustomed to being around cameras, need to manage my nerves and employ certain techniques to feel at ease when I'm in front of the camera instead of behind it.
Experience helps, but there are effective tricks you can use!
Gaining the ability to make clients feel at ease in front of the camera comes with experience. However, there are techniques and tips that can be quite effective. Trust me, I wish I had known them at the start of my career as a professional photographer. So, what are these tips?
1. Trust me! I'm a photographer!
During each photo shoot, you are the one in control, but it's important to earn the person's trust. When you request them to pose or follow your guidance, it's because you have a unique perspective as the photographer. Keep in mind that they may be quite nervous and might often hesitate to pose. Always remind them to trust you! Offer positive feedback when they do pose. You can simply say, "Trust me! You look amazing!"
2. Close your eyes and wait for my signal!
I primarily employ this technique when taking portrait photos of adults. If I notice their facial muscles are tense and their smile could be improved, it's clear they're nervous, and I need to address it. I instruct them to close their eyes and wait until I prompt them to open them. After a few seconds, I ask them to open their eyes. As soon as they do, I begin taking pictures. This approach allows me to capture their best expressions, but keep in mind... it all happens in a matter of seconds.
3. Look at each other!
I primarily use this technique with couples and families. As a photographer, my goal is for my clients not only to look great but also to be themselves in the photos. I achieve this by diverting their attention away from the camera. I might ask them to look at each other or focus on the baby in the family (if there is one). They often do this with slightly humorous expressions, wondering why they're doing it, which leads to laughter. Then, I ask them to face the camera, and I capture their best smiles with multiple shots.
4. Dancing for the babies (attracting their attention and making them happy)
Babies can be the simplest to coax into a smile, yet sometimes quite the opposite!
Initially, you need to capture their attention towards the camera. They are surrounded by numerous fascinating things, and everything seems interesting to them, except for the individual in front of them with the black toy.
Indeed, the baby is not intrigued by you and your black camera, so you need to:
A small, vibrant toy that can produce sound. Hold the toy, wave it around, dance, make noise, and capture the baby's attention. However, be cautious, as not all babies enjoy loud noises; some may become frightened or overwhelmed. If you notice the baby is about to cry, they likely will, and you definitely want to avoid that.
Instead of the colorful noisy toy use:
Bubbles are universally loved, even by adults. Use them to cheer up the baby.
* If a family member helps you in making the baby happy, that's FANTASTIC! However, it's crucial to remember that if you're sitting, the family member should sit very close to you, preferably right behind you. The same applies if you're standing. The goal is to get the baby to look at the camera and smile!
5. Say "Happy!"
For older children, I have them say words like (Happy, Lollies) or any cheerful word that ends with the /i:/ sound.
Wait for them to complete the word before you take the shot.
Every photographer has their own techniques and strategies to ensure clients feel happy and relaxed. While many of these skills are developed throughout their photography career, I have discovered that the five methods mentioned above are particularly effective, and I apply them in every session.
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